Please select your home edition
Edition
Lancer 40 years

Snap a Trashy Selfie

by Greenpeace on 25 Feb 2014
Greenpeace Trashy Selfie Greenpeace http://www.greenpeace.org/
To mark Clean Up Australia Day this Sunday 2 March, Greenpeace is asking us to send them a Trash Selfie for a social media initiative that takes on the plastic bottle and can behemoth, Coca-Cola.

As more than 7,000 Clean Up Australia events take place across the country, Greenpeace hopes to triple rates of recycling nationwide so that it’s Clean Up Australia Day, every day.

#TrashySelfie is described as 'a fun new social media campaign starring you'.

Here’s how it’s done. Just grab a used can or bottle, take your best trashy self-portrait using your phone or camera, then upload it within seconds using the new purpose-built website. Greenpeace will then feature the best images for a series of public ads designed to encourage key decision maker, Victorian Liberal Premier Denis Napthine, to make the right choice.

The ads will appear right in the heart of his electorate in Warrnambool, which covers Victoria’s beautiful Great Ocean Road.

'This isn’t your average petition. It’s all about being a bit cheeky, a bit bold and getting noticed by the public and media as well,' states the organisation in its call to action.

According to Greenpeace, Coca-Cola is fighting Cash for Containers – a recycling program that allows consumers to claim a 10 cent refund simply for recycling our used bottles and cans.

It says: 'The program’s been a big success in South Australia for 30 years: recycling rates there are more than double the national average. But Coke doesn’t want the scheme spreading any further for fear of losing a few cents from its bottom line. Coke executives have been rolling out some pretty trashy tactics including lawsuits, misleading PR campaigns, dodgy reports, and allegedly even buying up environmental groups to push their message in parliament.'

Premier Napthine is considering taking on Coke by announcing Cash for Containers in Victoria before this year's election. If he follows through it could kick-start a domino effect across Australia, which even the likes of Coca-Cola would be powerless to stop.

More at www.stoptrashingaustralia.org
BandG AUS Zeus3 660x82Collinson and CoDoyle Sails NZ - Never Look Back

Related Articles

The heat is on
Take on warmer days without breaking sweat Take on warmer days without breaking sweat
Posted today at 12:59 pm
Australia’s newest marina, destined to be its largest
Wyndham Harbour Marina is well on its way to offering boaties convenient access to all of Port Phillip Bay Burgeoning waterfront community and boating destination, Wyndham Harbour Marina is well on its way to becoming the country’s largest, offering boaties convenient and central access to all of Port Phillip Bay and staking its claim as a sensational base for fishing, sailing and cruising.
Posted on 24 Sep
C-MAP acquires i-Sea
C-MAP announced the acquisition of i-Sea AS, a technology and consulting company focused on the marine sector. C-MAP, a leading supplier of digital marine cartography and cloud-based mapping solutions, today announced the acquisition of i-Sea AS, a technology and consulting company focused on the marine sector.
Posted on 24 Sep
Lisa Blair becomes first woman to circumnavigate Antarctica solo
The World Sailing Speed Record Council ratified Lisa Blair’s circumnavigation of Antarctica, a 183 day long journey. The World Sailing Speed Record Council has officially ratified Lisa Blair’s circumnavigation of Antarctica, a 183 day long journey. Lisa’s solo and unassisted circumnavigation was not short of challenges, with seven metre seas and 40 knot winds leading to the dismasting of her 50ft yacht, Climate Action Now, just 72 days in.
Posted on 24 Sep
Vesper Marine deckWatch recognized for Product Innovation
Vesper Marine announced the Vesper Marine deckWatch® smartwatch app has been awarded the NMMA Innovation Award Vesper Marine, a leading manufacturer of innovative marine safety products, announced today the Vesper Marine deckWatch® smartwatch app has been awarded the National Marine Manufacturers Association (NMMA) Innovation Award in the Safety Equipment category at the 2017 International BoatBuilders’ Exhibition & Conference (IBEX).
Posted on 24 Sep
J/121 - Best New Sailboat at Newport International Boat Show
The new J/121 made her boat show debut at Newport International Boat Show and took home the award for Best New Sailboat. The new J/121 made her boat show debut at the Newport International Boat Show, Rhode Island last weekend and took home the award for Best New Sailboat.
Posted on 22 Sep
Sunreef Yachts unveils a new sail yacht concept
Shipyard’s in-house designers looking for ways to express the spirit of a classic sail yacht through modern architecture While working on its new catamaran line, the shipyard’s in-house designers have been looking for ways to express the spirit of a classic sail yacht through modern marine architecture. As the first drawings were made, the idea became clear. An all-around sailing leisure yacht range ideal for exclusive getaways, charter and transoceanic adventures emerged.
Posted on 21 Sep
Evinrude recognized at IBEX
Evinrude iDock joystick piloting system has been awarded National Marine Manufacturers Association’s Innovation Award BRP, a world leader in powersports, announced today that the Evinrude iDock joystick piloting system has been awarded the National Marine Manufacturers Association’s (NMMA) Innovation Award in the Propulsion Parts, Propellers category at the 2017 International BoatBuilders’ Exhibition & Conference (IBEX).
Posted on 21 Sep
Australia set to make an impact at the Monaco Yacht Show
Superyacht Australia have a strong presence at Monaco Yacht Show supporting showcase of Australian Superyacht industry Superyacht Australia will have a strong presence at the Monaco Yacht Show supporting a showcase of the Australian Superyacht industry capability and promoting Australia as a world class cruising destination offering safe, secluded and pristine waters. Key players from the Australian superyacht industry will be present ensuring a good cross section from all industry sectors
Posted on 20 Sep
Can you take the heat?
Discover UV Fast Dry. Look for style, comfort and unrivalled protection Discover UV Fast Dry. Look for style, comfort and unrivalled protection
Posted on 20 Sep