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Latest NMMA Data Summary provides insight into shifting market conditions

by National Marine Manufacturers Association 11 Jul 05:38 PDT
Latest NMMA Data Summary provides insight into shifting market conditions © NMMA

NMMA's latest Monthly Recreational Boating Industry Data Summary, featuring data through April 2026, shows the recreational boating market continues to navigate elevated interest rates and cautious consumer sentiment.

While the report reflects data through April, it analyzes a rolling 12-month period, providing members with a broader view of long-term market trends.

New powerboat retail unit sales were down 7.1% to 214,292 on a rolling 12-month basis (May 2025-April 2026). Despite softer overall demand, unit sales of new freshwater fishing boats posted a slight 0.4% increase in retail sales YOY.

Read more here...

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