North American exhibitors encouraged to secure space at Metstrade 2026 - photo © NMMA
Dear Recipient Name
Limited exhibit space remains in the USA and Canada Pavilions at Metstrade, taking place November 17-19 at RAI Amsterdam.
Metstrade brings together over 20,000 marine industry professionals from around the world and serves as an important platform for companies seeking to expand their international reach. The USA and Canada Pavilions provide businesses with a dedicated presence at the show, helping exhibitors showcase their products, increase global visibility and connect with prospective buyers, distributors and industry partners.
President Trump announced the "Restoring America's Saltwater Angling and Recreation" Executive Order in the White House Rose Garden, which establishes a national policy to elevate marine recreational fishing in federal fisheries management and directs federal agencies to pursue better data and more modern management approaches, strengthen State-Federal partnerships, remove unnecessary barriers to access and advance innovative solutions.
The National Marine Manufacturers Association (NMMA) joined the Congressional Boating Caucus on September 17 for a Capitol Hill briefing highlighting how American marine manufacturers are using new technology to make boating safer, smarter, more efficient, and more sustainable. The briefing, American Innovation on the Water, brought together congressional staff and leaders from Yamaha U.S. Marine Business Unit, Brunswick Corporation, the National Marine Electronics Association (NMEA), and Polaris.
The NMMA, alongside the International Council of Marine Industry Associations (ICOMIA) and the European Boating Industry (EBI), launched a global industry questionnaire to assess the recreational marine sector's readiness to adopt a harmonised Life Cycle Assessment (LCA) methodology. The survey forms a key part of the organizations' joint initiative to develop the first globally aligned environmental assessment framework for recreational boats launched last year.
Cannes saw strong dealer demand for the new Navan C38, another record for Mercury outboard engine share, and a new Navico Group technology partnership highlight the strength of Brunswick's integrated marine portfolio. Brunswick Corporation (NYSE: BC) generated robust dealer demand across its premium boat portfolio, successfully launched the all-new Navan C38 model, expanded its integrated boating capabilities through a new Navico Group partnership, and achieved a new record for Mercury Marine share of outboard engines at the Cannes Yachting Festival.
Brunswick Corporation have also announced that Executive Chairman of the Board of Directors & Chief Executive Officer David Foulkes, will retire at the end of the year. Aine Denari is appointed as Chief Executive Officer effective January 1. Lead Independent Director, David Everitt will become Non-Executive Chairman.
New Beneteau First 36 Spirit unveiled. Something profound happens when everything unnecessary falls away. You start to feel the balance under sail. The response at the helm. The logic of a deck where every detail has a reason to be there. With time, movements become instinctive, the boat becomes familiar and begins to feel less like something to master and more like an extension of your own senses. This is what true sailors have always understood: the essence of sailing is not about having more, but about feeling more.
More industry news at www.marinebusinessworld.com - North American-based news from the largest boating news network
Peter Rendle - peter.rendle@worldmarine.media
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