National Boating Week - an initiative from the BIA of Australia
by Peter Rendle 10 Sep 2020 15:00 PDT
Darren Vaux, Boating Industry Assocation of Australia President © BIA
This week we begin with an interview between Sail-World's Managing Editor, Mark Jardine and Boating Industry Association President, Darren Vaux.
As the marine industry deals with the postponement of a number of major boat shows this year, the Boating Industry have announced the introduction of National Boating Week. Darren Vaux discusses the part the BIA are playing in their endeavours to maintain boating interest within the market place during difficult times.
Meanwhile the Marina Industry Association is managing their courses using the internet. The Australian MIA has converted their face to face Club Marine Emergency Preparedness Course to also be available online. With enhanced downloadable reference documents, this course will include a combination of Part A - self-paced learning and Part B - online live session with industry veteran Phil McGowen CMM. The next part B live session will be on 15 Sept 2020. Participation in this online course should be part of any marina's risk mitigation strategy. Sign up for the course here.
Beneteau, one of the largest builders of power boats and yachts, have announced that their new models of the 2021 season that will be presented through a series of private events. Unveiled to the press on August 31st and September 1st, 2020, the 18 new models of this season carry the promise of unique nautical experiences. "We want to make this crisis an opportunity to rethink our customer relationship and experience, traditionally displayed at boat shows. Since May, we have developed digital tools so you can discover our boats online, take an online detailed presentation on board, or have a live chat with our boat specialists. Our brands are also organizing a series of private events for this fall to welcome customers and prospects in the best and safest possible way," explained Gianguido Girotti, Deputy General Manager, in charge of brand and product strategy.
More news from the electric-power segment of the industry comes from Danish builder Rand. The pioneering producer of sustainable motorboats, RAND Boats, has just launched its newest addition to their fleet of innovative and functionalistic models. Mana 23 is a new concept of motorboats, raising the bar for efficiency, sustainability and social space on water and marks the arrival of a new generation of motorboats providing fast displacement cruising up to 15 knots. The popular Danish motorboat producer who launched the fastest electric luxury motorboat on the market in Spring 2020 (Leisure 28 Electric) is ready with their newest addition of ground breaking models. Mana 23 embodies a whole new generation of electric and sustainable motorboats focused around the social experience of boating in a sustainable and affordable way.
New apps are appearing everywhere and the marine industry is benefiting. C-MAP, a leader in digital marine cartography and cloud-based mapping, has renamed and enhanced its Embark App to the C-MAP: Boating App, bringing it further in line with the brand's portfolio of charting products, services and identity. The C-MAP: Boating App is free to download and offers the user access to a range of charting and features, free of charge and with a free trial of Premium features, which can be accessed on phone, tablet or computer.
And finally, if you are able to make it to the CYCA in Sydney, take advantage of a fantastic opportunity to spend 5 days on a Seawind 1260 with an experienced Pacific Sailing School Instructor. Due to border closures positions are available on their next Catamaran Sailing Course. RYA 5 Day (4 nights) Practical Course - October 1st to 5th 2020 (save 10% - now only $1,700 - 3 spots available). Located at the Cruising Yacht Club of Australia, Sydney. Call 02 9326 2399 to book today.
Stay Safe
Peter Rendle peter.rendle@marinebusinessworld.com