Sunseeker secures £30m in retail sales at Miami International Boat Show
by Sunseeker 26 Feb 2022 13:00 PST
Sunseeker secures £30M in retail sales at Miami International Boat Show © Luis Perez
Sunseeker USA Sales Co. Inc. and OneWater Yacht Group celebrate success at the first boat show of the year, announcing today that all stock boats on display at the Miami International Boat Show were sold to North American clients, totalling a retail value of £30m ($41m). Several future orders were also confirmed and negotiations for new models are under way.
Sean Robertson, President at Sunseeker USA Sales Co. Inc., commented: "Miami International Boat Show 2022 was a resounding success. Our US distributor, OneWater Yacht Group, excelled in offering unparalleled customer service, closing sales on the stand and building on forward orders for 2022 and beyond. It was fantastic to see our dealers and clients in North America, commencing a new year of boat shows with such strength.
Robertson continued, "In addition to the fantastic sales made at the show, our new Superhawk 55 is proving to be an exceptionally popular model securing multiple orders with two US dealers and advanced interest from several others.
"With offices in 21 locations and growing including a full-service and year-round sales facility at Roscioli Yachting Center in Fort Lauderdale, our market position in the region goes from strength to strength as we continue to develop our presence with OneWater Yacht Group."