NMMA hires Mildred Robinson to lead Business Intelligence department
by National Marine Manufacturers Association 11 Jun 2022 09:43 PDT
NMMA recently welcomed Mildred Robinson as vice president of business intelligence. In this new role, Robinson will drive NMMA's data, analytics and insights department to enhance and expand research critical to the success of the recreational boating industry.
Robinson reports to Ellen Bradley, senior vice president of marketing and communications and chief brand officer.
"We are thrilled to welcome Mildred to the team. She comes to NMMA with deep business analytics, data management and global operations experience that includes overseeing reporting systems, identifying insights, and delivering impactful visual reporting to stakeholders," said Bradley. "Mildred's background and leadership bring great perspective, helping the recreational boating industry tap into timely and necessary data to make informed business decisions, grow NMMA's research portfolio, and tell a more powerful story to key decision makers that will ultimately grow boating."
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