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Marie-France MacKinnon to lead NMMA Canada as new Executive Director

by National Marine Manufacturers Association 30 Apr 2023 16:42 PDT

NMMA Canada announced the appointment of Marie-France MacKinnon as Executive Director. MacKinnon officially joins NMMA Canada today, May 1, and will oversee the Association's strategic and advocacy efforts in Canada. She is a respected association executive with over 25 years of experience working in public affairs and communications in the private and public sector.

"We are excited to welcome Marie-France to the team. She comes to NMMA Canada with over two decades of developing and executing government relations plans to drive results in public policy. Her thought-leadership will be essential to leading strategic initiatives for NMMA Canada and ensuring the growth of the recreational boating industry," said NMMA President Frank Hugelmeyer.

MacKinnon most recently served as Senior Vice President of Public Affairs and Communications for the Canadian Meat Council, where she advocated for the labor challenges faced by the agri-food industry. She secured the first-ever federal Agri-Food Immigration Pilot and obtained an increase to the Temporary Foreign Worker Cap for her members, making her a voice for agri-food labor issues across Canada.

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