Please select your home edition
Edition
RS Sailing 2021 - LEADERBOARD

NMMA's 2023 Outboard Engine Sales Report highlights complex, positive movement

by National Marine Manufacturers Association 25 Jun 2024 16:03 PDT
U.S. Recreational Boating Statistical Abstract © National Marine Manufacturers Association

The latest sales trends report for outboard engines, part of NMMA's 2023 U.S. Recreational Boating Statistical Abstract, is now available for download. This section provides an overview of U.S. outboard engine retail market trends, including a deep historical view that helps with building future insights.

The U.S. outboard engine retail market in 2023 presented a complex yet largely positive picture with a growing appetite for higher-performance engines. The 300hp and greater segments registered a nearly 18% increase and the 250-299.9hp segment also showed an uptick.

The latest report in the 2023 Abstract highlights shifts in consumer preferences and reflects the market's elasticity in adapting to new demands and prevailing economic conditions. Regionally, the South Atlantic, Great Lakes, and Gulf Coast maintained their market stronghold, despite slight variations in unit sales.

Continue reading the full article here...

Related Articles

Dr. Shawn DuBravac to speak at ABC 2025
The Renowned Economist will talk at the American Boating Congress The NMMA is pleased to announce that leading economist and futurist Dr. Shawn DuBravac will serve as a featured speaker at the 2025 American Boating Congress (ABC). Posted on 29 Apr White House considers cutting China Tariffs
Trump is considering reducing the tariff rate on Chinese imports to 50-65% According to an April 23 Wall Street Journal report, President Trump is considering reducing the tariff rate on Chinese imports to 50-65%. Posted on 24 Apr Cautious optimism in Q1 2025 Survey
In U.S. Recreational Marine Manufacturing Executives report As the recreational boating industry faces shifting economic tides, understanding the sentiments of its leaders has never been more critical. Posted on 18 Apr EU pauses Retaliatory Tariffs on U.S.-made boats
The European Commission announced the 90-day pause On April 13, the European Union officially suspended its proposed retaliatory tariffs on US-made imports, including recreational boats, until July 14. Posted on 17 Apr Temporary tariff exemptions announced
Short-term relief for U.S. manufacturers that rely on imported components In a recent announcement, Commerce Secretary Howard Lutnick confirmed that select electronics will be temporarily exempt from newly imposed tariffs, providing short-term relief for U.S. manufacturers that rely on imported components. Posted on 14 Apr Mixed economic news in early-year boat sales data
The latest Monthly Recreational Boating Industry Data Summary report As economic headwinds continue to shape consumer sentiment, the latest Monthly Recreational Boating Industry Data Summary report analyzes January 2025 data, offering a look at year-over-year trends. Posted on 13 Apr Administration pauses most reciprocal tariffs
A 90-day pause on the country-specific reciprocal tariffs On April 9, President Trump announced a 90-day pause on the country-specific reciprocal tariffs, applicable to countries not currently imposing retaliatory measures against the United States. Posted on 10 Apr Canada has no retaliatory tariffs on US made boats
Significant news for the marine industry In response to recent developments surrounding U.S. tariffs on imported vehicles, the Government of Canada has announced limited retaliatory measures—focused on U.S.-made autos to match what the U.S. has imposed on Canada. Posted on 9 Apr What do “Liberation Day” tariffs mean for boating?
Manufacturers should promptly review the Administration's Annex II exemption list On April 2, President Trump announced a new set of trade actions, including a 10% baseline tariff on all imported goods, effective April 5. Posted on 6 Apr NMMA seeks nominations for Hall of Fame Award
The Association's most prestigious honor The NMMA is now accepting nominations for the 2025 Hall of Fame Award, the Association's most prestigious honor. Posted on 31 Mar
Maritimo 2023 M600 FOOTERNorth Sails Loft 57 PodcastAllen Dynamic 40 Footer
This site and its contents are Copyright © 2025 Sail-World Marine Business North America and/or the original author, photographer etc. All Rights Reserved. Photographs are copyright by law. If you wish to use or buy a photograph contact the photographer directly.
If you have any questions about advertising or editorial then please contact our team. If you encounter any technical issues then please email techsupport@sail-world.com
Terms & Conditions | Privacy Policy